Read The Association Guide to Going Global: New Strategies for a Changing Economic Landscape by Steven Worth Online

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Why going global is critical-and inevitable-for your association's growth and survivalMultiple case studies of associations that have entered the global arena will be included. The Association Guide to Going Global demonstrates how many associations have used globalization to their advantage, finding that increasing their reach and influence on an international scale has aWhy going global is critical-and inevitable-for your association's growth and survivalMultiple case studies of associations that have entered the global arena will be included. The Association Guide to Going Global demonstrates how many associations have used globalization to their advantage, finding that increasing their reach and influence on an international scale has allowed their organizations continued success.Underscores how the advantages of changes outweigh the risks How adapting to new market trends is an act that cannot, and should not, be avoided Offers a problem-solution guide to potentially intimidating questions about the process Explains how small associations may often have an advantage over large corporations due to flexibility Coverage features topics including an overview of problems encountered, structure, funding/financing, language and culture, endeavors in specific countries, successes and failures, and what it means to truly become global. Avoid mistakes made by other organizations by going global and ultimately following the paths of those who accomplished their goals....

Title : The Association Guide to Going Global: New Strategies for a Changing Economic Landscape
Author :
Rating :
ISBN : 9780470769713
Format Type : ebook
Number of Pages : 208 Pages
Status : Available For Download
Last checked : 21 Minutes ago!

The Association Guide to Going Global: New Strategies for a Changing Economic Landscape Reviews

  • Rebecca Brandt
    2018-11-11 12:55

    Excellent read for any association executive! No association is insulated from going global to some degree. This book provided good insight into what truly defines an international association.